It is important to develop our personality, before any thing else. Because what matters in this world of ours is the quality of personality. Looks or knowledge might not be a substitute for Personality.
You often had seen Political leader lacks beauty or good looks but their personality is the one thing that draws a massive attention of the people.
I feel Personality is like a Finger print, which is unique in every people. Also i feel that personality is like a magnet, it attracts people when it is potentially strong. If we talk about Jesus or Buddha all we can say that...